DESIGN
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BETTINA: You make it seem logical, simple…
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HARRY: But you've also [made] it look smart, [so] it’s a little bit of cleverness, a bit of wit there, and you’re a bit clever and a bit witty too for noticing.
- "BLISS," adapted by Tom Wright, from the novel by Peter Carey
I started designing posters by accident – the director of the school drama production needed a poster for 'Macbeth', and I was the first person they thought of who could make something work in two days. I designed the drama production's poster the following year (a 'Dream'), as well as a hypothetical marketing campaign for my HSC Drama project, and have been mucking around with images and ideas ever since. Each image, each project, is different – that is, there is no signature style – but each image is created in the best way for the project.
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I design posters (or key art) for projects as an extension of the dramaturgical process – what is the image or moment that visually encapsulates a work for an audience, and might entice them to a production? Like a film poster, it's a trailer in poster form for a work – how can this be conveyed through text and images on a page or a wall or a screen?
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A good poster or image for film or theatre, like a good book cover, should catch the eye. It should intrigue you enough to make you look again or linger on it, should stop you in the street; it should tell you enough about the work that you want to grab your phone and buy a ticket. At the same time, it shouldn’t tell you too much that you feel like you don’t need to.
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Please get in contact if you would like to know more or are interested in collaborating/commissioning work.
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POSTER GALLERY
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ALL POSTERS AND CONTENT © Glenn Saunders 2007 - 2024